about
[who i am]
I WORK ACROSS ARTIST CAMPAIGNS IN THE MUSIC INDUSTRY, DEVELOPING CREATIVE WORLDS AND CAMPAIGN IDEAS THAT HELP ARTISTS CONNECT WITH FANS ACROSS MODERN PLATFORMS, RELEASES AND TOURING.
I OFTEN SIT BETWEEN CREATIVE DIRECTION AND ARTIST MANAGEMENT, HELPING SHAPE HOW CAMPAIGNS ACTUALLY WORK IN PRACTICE. THAT MEANS BALANCING ARTIST VISION WITH THE REALITIES OF MODERN PLATFORMS - BUILDING IDEAS THAT FEEL AUTHENTIC TO THE ARTIST WHILE STILL PERFORMING ACROSS DIGITAL, CONTENT AND SOCIAL ROLLOUT.
I WORK ACROSS ARTIST CAMPAIGNS IN THE MUSIC INDUSTRY, DEVELOPING CREATIVE WORLDS AND CAMPAIGN IDEAS THAT HELP ARTISTS CONNECT WITH FANS ACROSS MODERN PLATFORMS, RELEASES AND TOURING.
I OFTEN SIT BETWEEN CREATIVE DIRECTION AND ARTIST MANAGEMENT, HELPING SHAPE HOW CAMPAIGNS ACTUALLY WORK IN PRACTICE. THAT MEANS BALANCING ARTIST VISION WITH THE REALITIES OF MODERN PLATFORMS - BUILDING IDEAS THAT FEEL AUTHENTIC TO THE ARTIST WHILE STILL PERFORMING ACROSS DIGITAL, CONTENT AND SOCIAL ROLLOUT.
I OFTEN START PROJECTS BY BUILDING A CREATIVE WORLD AROUND THE MUSIC — DEVELOPING VISUAL IDENTITIES, CAMPAIGN IDEAS AND CONTENT THAT CAN CARRY THROUGH A RELEASE, TOUR OR MOMENT. FROM THERE I WORK TO BRING THOSE IDEAS INTO THE REAL WORLD, CREATING AND PRODUCING THE WORK IN PRACTICE, WHETHER THAT’S SHOOTING CONTENT MYSELF OR COLLABORATING WITH OTHER CREATIVES TO MAKE IT HAPPEN.
DEPENDING ON THE PROJECT, I MAY LEAD THE CREATIVE DIRECTION OF A CAMPAIGN OR JOIN A TEAM IN A MORE FOCUSED ROLE — FROM SHOOTING ARTWORK OR TOUR CONTENT, TO DEVELOPING CONTENT IDEAS, DIGITAL CAMPAIGN STRUCTURES OR FAN ACTIVATIONS.
I OFTEN START PROJECTS BY BUILDING A CREATIVE WORLD AROUND THE MUSIC — DEVELOPING VISUAL IDENTITIES, CAMPAIGN IDEAS AND CONTENT THAT CAN CARRY THROUGH A RELEASE, TOUR OR MOMENT. FROM THERE I WORK TO BRING THOSE IDEAS INTO THE REAL WORLD, CREATING AND PRODUCING THE WORK IN PRACTICE, WHETHER THAT’S SHOOTING CONTENT MYSELF OR COLLABORATING WITH OTHER CREATIVES TO MAKE IT HAPPEN.
DEPENDING ON THE PROJECT, I MAY LEAD THE CREATIVE DIRECTION OF A CAMPAIGN OR JOIN A TEAM IN A MORE FOCUSED ROLE — FROM SHOOTING ARTWORK OR TOUR CONTENT, TO DEVELOPING CONTENT IDEAS, DIGITAL CAMPAIGN STRUCTURES OR FAN ACTIVATIONS.
what i actually do
[SERVICES]
campaign creative direction.
Building the creative world around an artist project — from artwork and visual identity through to social strategy and fan activations. Developing campaign concepts and bringing them to life in practice, creating and producing the work where needed whilst balancing artist vision with the realities of modern campaigns and platforms.
campaign creative direction.
Building the creative world around an artist project — from artwork and visual identity through to social strategy and fan activations. Developing campaign concepts and bringing them to life in practice, creating and producing the work where needed whilst balancing artist vision with the realities of modern campaigns and platforms.
Photography and Video.
Artist portraits, press shots, and campaign imagery. Release artwork, social content, short-form formats, and long-form film produced across studio shoots, campaigns, and touring.
photo and video
Artist portraits, press shots, and campaign imagery. Release artwork, social content, short-form formats, and long-form film produced across studio shoots, campaigns, and touring.
Photography & Video
Artist portraits, press shots, and campaign imagery. Release artwork, social content, short-form formats, and long-form film produced across studio shoots, campaigns, and touring.
Tour Content.
Live photography and video captured on the road. Documenting performances, backstage moments, and producing real-time content for social, tour promotion, and fan engagement.
Tour Content.
Live photography and video captured on the road. Documenting performances, backstage moments, and producing real-time content for social, tour promotion, and fan engagement.
Digital Strategy.
Planning and running digital campaigns around releases and touring. Social strategy, TikTok trends, viral content concepts, and fan engagement systems - ensuring ideas perform on platform while staying authentic to the artist.
Digital Strategy.
Planning and running digital campaigns around releases and touring. Social strategy, TikTok trends, viral content concepts, and fan engagement systems - ensuring ideas perform on platform while staying authentic to the artist.
who i work with
[CLIENTS]
